The Kerala Literature Festival (KLF) has become a defining event in the literary world, bringing together renowned authors, thought leaders, and passionate readers. As KLF's official marketing partner, The Branding Company (TBC) underscored our commitment to amplifying cultural and creative conversations through this collaboration. In the vibrant city of Kozhikode, KLF 2025 celebrated the power of storytelling, artistic expression, and intellectual discourse from January 23rd to 26th.
6,00,000 + Visitors
23rd - 26th January 2025
In 2016, the Kerala Literature Festival (KLF) became an integral part of Kozhikode's cultural fabric, attracting more than 500,000 literature fans annually. Even though the pandemic forced the Kerala Literature Festival (KLF) to take a break in 2021 and 2022, its comeback has been amazing. It shows how important it is for people to share stories and have thoughtful discussions.
KLF 2025 was more than just a literary festival; it was a major cultural event. It got people talking and showed how powerful storytelling can be. The Branding Company (TBC) was the official marketing partner, and we helped make the festival even bigger and better, getting more people involved and making sure brands got noticed. This successful partnership shows how dedicated we are to working with others to help brands grow and also make good things happen in the world of culture. The huge success of KLF 2025 proves how good marketing can be at shaping what people think and feel about cultural events.
We want to thank our partners, sponsors, and everyone who came to the festival. You all helped make KLF so successful. This year was extra special because it was held in Kozhikode, the first city in Kerala to be recognized by UNESCO as a City of Literature. This makes Kozhikode even more important as a place for literary events from around the world. We're excited to keep working together to celebrate books, culture, and how good branding can help us all.
The Kerala Literature Festival (KLF) is more than just a book festival; it's a lively mix of different art forms and cultures. Book lovers from all over Kerala and even further away look forward to it every year. It's a place where books meet art, music, movies, and exciting discussions. With over 400 speakers leading conversations in more than 200 talks and six stages full of energy for four exciting days, KLF 2025 was a truly special event.
Working as the official marketing partner, The Branding Company was key to making KLF more visible and reaching a wider audience. We helped make sure brands got noticed and people were actively involved. Our work included:
We made sure the Kerala Literature Festival (KLF) was known to a wide range of people. This involved a lot of promotion both online and in person. We also developed a strong and consistent brand image for KLF that connected well with those who attended and followed the festival online.
We joined forces with some big names in business and education. These partnerships helped to make KLF even better and created valuable opportunities for everyone involved.
Creating immersive brand experiences for attendees, fostering meaningful interactions, and leaving a lasting impression.
Utilised social media to get people talking about the event - Kerala literature fest 2025, reach a wider audience, and encourage people to join the festival.
High-quality photography and engaging video content were created to capture and showcase the KLF's key moments, speakers, performances, attendee experiences, and behind-the-scenes action, for marketing, archival purposes, and extended reach.
